How to Measure

Customised to your Personal Measurements


Please find digital drawings and videos of how to measure. It is always better to measure generously when measuring for yourself or, for your son’s  shirt, polo shirt and/or, boxer shorts as they can always be taken in, but not let out. Please also pay attention to your unique asymmetries.
Body Measurements
Shirt Measurements
1. Neck: Please measure around your neck allowing two fingers width between your neck and the tape measure.
2. Chest: Please measure around the widest point of your chest taking a deep breath in to allow room for movement.
3. Waist: The waist measurement is taken as a circumference measurement around the natural waistline which is the narrowest part of the waist. If the customer has a belly, measure the waist at the widest point of the belly. Please stand in a relaxed posture when being measured.
4. Hip: The hip measurement is taken as a circumference measurement around the hip at the widest part. Measure from the side view.
5. Shoulder width : Measure from the side neck point to shoulder joint.
6. Sleeve length including the cuffs : First measure the sleeve length including cuff and shoulder – measure from the side neck point across the shoulder point following the bent arm down, ending at the wrist joint.
7. Biceps: Measure around the thickest part of bicep. Please flex the bicep while measuring.
8. Cuff width : The cuff should fit comfortably around your wrist but be tight enough that when buttoned it doesn’t slide over your hand. Wrap the tape around the wrist below the wrist bone and add allowance which the customer needs and also add 3cm to this measurement for buttoning. If desired, add an allowance to the wrist which you wear your watch on.
9. Shirt length : Measure from the base of the back of the neck following the body down to the point where the customer wants the shirt to end. This point is usually the bottom of the buttocks.